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Ready to scale your business and create a positive ROI? We are a leading Facebook and Instagram Ad agency with diverse knowledge to rebuild and structure your campaign the right way to see advanced growth.
Let’s talk strategy and vision.
On Facebook and Instagram, we utilise a variety of formats including video, image and experienced ads to create to high-quality content that stops viewers from scrolling.
Our in-house content creators will design ads tailored to your goals. We are a full-service creative marketing agency so we understand how to create ads to drive high traffic that takes into consideration all aspects of your marketing plan.
ESK Care is a premium Australian skincare brand, that offers evidence-based ingredients to slow aging & manage all types of skin concerns. SkyX Agency provides Meta Ads services helped to increase Conversion, specifically in Australia and the USA.
Speak to a Paid Social Specialist for a FREE Strategy Session.
We begin by understanding your business goals — whether it's brand awareness, traffic, or conversions — to shape a results-driven campaign strategy.
We identify and segment your ideal customers using interest, behavior, and lookalike audience data to reach the right people at the right time.
Our in-house creative team builds scroll-stopping visuals and videos that reflect your brand and drive engagement across all Meta ad placements.
We structure and launch campaigns with the right objectives, ad sets, and budgets to align with your KPIs — from cold to retargeting funnels.
We continuously monitor and optimize campaigns by testing creatives, refining targeting, and adjusting bids for the best possible ROI.
You’ll receive regular performance updates with clear insights and recommendations to help scale and grow smarter.
Facebook and Instagram ads are powerful tools that allow businesses to reach a targeted audience with their promotional content. Advertisers create ad campaigns within Facebook Ads Manager, choosing their objectives (such as brand awareness, conversions, or website traffic) and defining their target audience based on demographics, interests, and behaviors. The ads then appear in users’ feeds, stories, or other placements, driving engagement and conversions.
Both platforms offer a variety of ad formats, including image ads, video ads, carousel ads, slideshow ads, and more. Each format caters to different creative needs and audience preferences. For instance, image ads are effective for showcasing products, while video ads can tell a compelling brand story. Advertisers can choose the format that best aligns with their campaign goals and content strategy.
The cost of Facebook and Instagram ads varies based on factors like your target audience, ad objectives, competition, and bid strategy. You can set daily or lifetime budgets, and Facebook’s auction system determines the actual cost per click (CPC) or cost per mille (CPM) based on bid amount and ad quality. It’s important to set a budget that aligns with your goals and track your return on investment (ROI) to ensure effective spending.
Facebook Ads Manager provides a range of metrics to assess ad performance. Key performance indicators (KPIs) include click-through rate (CTR), conversion rate, engagement rate, reach, and more. These metrics help you gauge how well your ads are resonating with your audience and achieving your objectives. Regular monitoring and analysis allow you to optimize your campaigns for better results over time.
Get in touch for a FREE Strategy Session with SKYX today.
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